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Monday, October 10, 2011

SIX SUCCESSFUL STRATEGIES TO BEAT YOUR COMPETITION




When you run into price competition it may feel like there is no way out. This is not the case. These innovative strategies will rejuvenate your business and enable you to successfully pass up your competition. Get the details here!
Entrepreneur shares…
1. Find new markets. If competition is stiff, consider whether a neighboring city — or country — might offer a better opportunity to sell at a higher price.
2. Develop unique products. It’s best to offer products and services that are unique to your company. The reason is, when competitors hold sales, you won’t be similarly forced to cut prices becuase your offerings can’t be price-compared.
3. Bundle your product with services. Take a look at how Jonathan Fields has bundled his new book, Uncertainty, with his consulting. No discounts here. Bet they’re selling like hotcakes.
4. Repackage and upgrade. Fresh packaging might give you a chance to combine your products in new ways — ways the competition hasn’t thought of yet. Or update products to add new features.
5. Build your reputation. When you’re known as the best in your industry, price isn’t a problem. Clients expect to pay you a premium. Get video testimonials, or at least ones where you can use customers’ pictures next to their endorsement — they’re highly impactful in helping clients envision themselves using your product.
6. Create scarcity. If you’ve had a product or service on the market a while and sales have slumped, put out the word your offering will end soon. This works particularly well if you’re about to introduce something new. Get a sales spike before you retire an older item. Or create scarcity by only offering a limited number of a particular item, promoting that only X number will be sold.
Get more information from Entrepreneur!

Three women's rights activists share Nobel Peace Prize



By Laura Smith-Spark, CNN

(L-R) Yemen's Arab Spring activist Tawakkul Karman, Liberian President Ellen Johnson Sirleaf and activist Leymah Gbowee
(L-R) Yemen's Arab Spring activist Tawakkul Karman, Liberian President Ellen Johnson Sirleaf and activist Leymah Gbowee
STORY HIGHLIGHTS
  • NEW: Tawakkul Karman is the first Arab woman to win the peace prize
  • The prize is divided between three women; two in Liberia and one in Yemen
  • Johnson Sirleaf says she accepts the prize on behalf of all Liberians
  • Rights group Amnesty International welcomes the award
(CNN) -- Liberian President Ellen Johnson Sirleaf, activist Leymah Gbowee of Liberia and rights activist Tawakkul Karman of Yemen share this year's Nobel Peace Prize, the Norwegian Nobel Committee announced Friday.
They were chosen "for their nonviolent struggle for the safety of women and for women's rights to full participation in peace-building work," the committee said in Oslo, Norway.
"We cannot achieve democracy and lasting peace in the world unless women obtain the same opportunities as men to influence developments at all levels of society."
In an interview with CNN, Karman -- the first Arab woman to win the Nobel Peace Prize and one of the youngest recipients -- said she heard the news while demonstrating in the Yemeni capital, Sanaa.
Three share Nobel Peace Prize
Where is 2010's Peace Prize winner?
Gbowee talks about empowering women
"Congratulations to all the Yemeni people. I am so happy for the award. I believe this award is for all Yemenis, for all the Yemeni people, and for all Arab women," she said.
"This is a victory for peace in the Arab world, a victory for the peaceful revolution in Yemen."
Johnson Sirleaf, Liberia's 72-year-old president and Africa's first elected female head of state, told CNN she was excited about the prize, which she said was shared by all her country's people.
"I'm accepting this on behalf of the Liberian people, so credit goes to them," she said. "For the past eight years, we have had peace and each and every one of them has contributed to this peace."
She said the peace that had ended 14 years of civil war should be attributed to the country's women.
They were "women from all walks of life who challenged the dictatorship of former President Charles Taylor and who stayed out in the sun and the rain working for peace in our country," she said.
Johnson Sirleaf, whose political resilience and tough reputation have earned her the nickname "Iron Lady," is campaigning for re-election.
The Harvard graduate's commencement address in high school in 1972 sharply criticized the government, a rare defiance in Africa, especially at the time. She has also worked at the World Bank and the United Nations.
Her historic 2006 election win was a major milestone for Africa, a continent dominated by male dictators who are referred to as strongmen. The mother of four sons published a book, "This Child Will Be Great" in 2008.
Liberian Information Minister Cletus Sieh told CNN that Johnson Sirleaf is a role model for many women in Africa.
Gbowee, a founder and executive director of Women Peace and Security Network-Africa, was also a recipient in 2009 of the John F. Kennedy Profile in Courage Award.
She was the focus of the documentary "Pray the Devil Back to Hell," which shows how women confronted Taylor with a demand for peace to end the bloody 14-year civil war.
She "mobilized and organized women across ethnic and religious dividing lines to bring an end to the long war in Liberia," the Nobel committee said, adding she also encouraged women's participation in elections.
"She has since worked to enhance the influence of women in West Africa during and after war," it said.
Jan Egeland of Human Rights Watch told CNN the Nobel committee had come up with a great prize that merged the efforts of Liberian women in achieving "momentous change" in their country with the vital role of women in the ongoing Arab Spring movement.
Rights group Amnesty International said the award would encourage women everywhere to continue fighting for their rights.
Past Nobel Peace Prize winners
Two Nobel recipients from Liberia
In Yemen, Karman has played a leading role in the struggle for women's rights for democracy and peace, the committee said.
Karman is the president of Women Journalists Without Chains, a group campaigning for press freedom.
Abdu Ganadi, spokesman for Yemen's President Ali Abdullah Saleh, congratulated Karman but struck a warning note.
"We are happy that she won, but in the same time she needs to live up to the award and not take youths to protests in areas where it leads to bloodshed," he told CNN. "She has to be a caller for peace, not violence."
Mohammed al-Sabri, a spokesman for Yemen's opposition dialogue committee, highlighted her role in an ongoing protest involving more than 3 million young Yemenis, many of them women.
"Because of Karman, the world will have a different impression on Yemeni women," he said. "This prize is not only for her, but for all Yemeni women."
Mohammed Albasha, a spokesman for Yemen's embassy in Washington, D.C., told CNN: "To have the first Arab woman to win a Nobel Peace Prize be from Yemen is definitely an honor to all Yemeni women."
Prominent Yemeni human rights activist Khaled Al-Anesi, who is also heavily involved in anti-government demonstrations, said he was very happy Karman had won the award.
"I feel this is a reward for every Yemeni looking for peace, for freedom, for democracy," he said. "The Nobel Peace Prize will bring attention to our revolution, which doesn't have enough international attention and attention from the foreign media."
Yemeni online activist Atiaf Alwazir said it was "great news for Yemen."
"Tawakkol has become such a figure in the revolution. It's a prize for Yemen -- it's a prize for all Arab women and it's a show of international support and solidarity for the peaceful movement here," she said.
"I'm very happy she received this award, as a woman and as an activist. It shows that if you work hard enough, maybe the world will listen. I think the best thing about this is that it's for everybody.
"An award like this is really a way to restore faith in the peaceful movement and to give people moral support. After nine months, people here are tired, and this gives people hope."
A profile of Karman by Time magazine describes the mother of three as "Yemen's most active activist."
As well as leading demonstrations demanding freedom of speech, she can often be seen trying to get other protesters out of jail. "It's a place she is familiar with as well, having been there several times herself," the profile says.
The Norwegian Nobel Committee said it hopes that the prize will help end suppression of women in many countries and to "realize the great potential for democracy and peace that women can represent."
The award, which includes a cash prize (10 million Swedish kronor, or about U.S. $1.4 million) will be shared in three equal parts among the winners, the committee said.
"This Nobel Peace Prize recognizes what human rights activists have known for decades: that the promotion of equality is essential to building just and peaceful societies worldwide," said Amnesty International Secretary General Salil Shetty in a statement.
"The tireless work of these and countless other activists brings us closer to a world where women will see their rights protected and enjoy growing influence at all levels of government."
European Council President Herman Van Rompuy and European Union President Jose Manuel Barroso congratulated the winners.
They issued a statement saying the prize is "recognition of the pivotal role that women play in the peaceful settlement of conflicts and democratic transformation throughout the world. This is a victory for a new democratic Africa and for a new democratic Arab world that live in peace and respect for human rights."
Last year, Chinese dissident Liu Xiaobo won the prize but could not attend the award ceremony. The political activist and longtime critic of communist rule in China is serving an 11-year prison term for what the Chinese government calls "inciting subversion of state power."
U.S. President Barack Obama won for what the committee called "his extraordinary efforts to strengthen international diplomacy and cooperation between peoples" in 2009.
Nobel prizes in literature, chemistry, physics and physiology or medicine were awarded this week.
The Nobel Peace Prize is awarded by a committee of five people chosen by Norway's parliament and is named for Alfred Nobel, a Swedish scientist and inventor of dynamite.
Nominations come from lawmakers around the world, university professors, previous Nobel laureates and members of the Nobel committee.
CNN's Mohammed Jamjoom, Hakim Almasmari, David McKenzie, Faith Karimi, Lateef Mungin and Laura Smith-Spark contributed to this report.

10 Golden Lessons from Steven Jobs



I think we’re having fun. I think our customers really like our products. And we’re always trying to do better.” - Steve Jobs
His accomplishments and character helped define a generation and change the world. He is co-founder of the fairytale company we now know as Apple Computers. And he is the visionary of the personal computers world that led the entire computer hardware and software industry to restructure itself.
This man with boundless energy and charisma is also a master of hype, hyperbole and the catchy phrase. And even when he’s trying to talk normally, brilliant verbiage comes tumbling out.
Here’s a selection of some of the most insanely great things he said, golden lessons to help you succeed in life, Jobs-style:
1. Steve Jobs said: “Innovation distinguishes between a leader and a follower.”
Innovation has no limits. The only limit is your imagination. It’s time for you to begin thinking out of the box. If you are involved in a growing industry, think of ways to become more efficient; more customer friendly; and easier to do business with. If you are involved in a shrinking industry – get out of it quick and change before you become obsolete; out of work; or out of business. And remember that procrastination is not an option here. Start innovating now!
2. Steve Jobs said: “Be a yardstick of quality. Some people aren’t used to an environment where excellence is expected.”
There is no shortcut to excellence. You will have to make the commitment to make excellence your priority. Use your talents, abilities, and skills in the best way possible and get ahead of others by giving that little extra. Live by a higher standard and pay attention to the details that really do make the difference. Excellence is not difficult – simply decide right now to give it your best shot – and you will be amazed with what life gives you back.
3. Steve Jobs said: “The only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle. As with all matters of the heart, you’ll know when you find it.”
I’ve got it down to four words: “Do what you love.” Seek out an occupation that gives you a sense of meaning, direction and satisfaction in life. Having a sense of purpose and striving towards goals gives life meaning, direction and satisfaction. It not only contributes to health and longevity, but also makes you feel better in difficult times. Do you jump out of bed on Monday mornings and look forward to the work week? If the answer is ‘no’ keep looking, you’ll know when you find it.
4. Steve Jobs said: “You know, we don’t grow most of the food we eat. We wear clothes other people make. We speak a language that other people developed. We use a mathematics that other people evolved… I mean, we’re constantly taking things. It’s a wonderful, ecstatic feeling to create something that puts it back in the pool of human experience and knowledge.”
Live in a way that is ethically responsible. Try to make a difference in this world and contribute to the higher good. You’ll find it gives more meaning to your life and it’s a great antidote to boredom. There is always so much to be done. And talk to others about what you are doing. Don’t preach or be self-righteous, or fanatical about it, that just puts people off, but at the same time, don’t be shy about setting an example, and use opportunities that arise to let others know what you are doing.
5. Steve Jobs said: “There’s a phrase in Buddhism, ‘Beginner’s mind.’ It’s wonderful to have a beginner’s mind.”
It is the kind of mind that can see things as they are, which step by step and in a flash can realize the original nature of everything. Beginner’s mind is Zen practice in action. It is the mind that is innocent of preconceptions and expectations, judgements and prejudices. Think of beginner’s mind as the mind that faces life like a small child, full of curiosity and wonder and amazement.
6. Steve Jobs said: “We think basically you watch television to turn your brain off, and you work on your computer when you want to turn your brain on.”
Reams of academic studies over the decades have amply confirmed television’s pernicious mental and moral influences. And most TV watchers know that their habit is mind-numbing and wasteful, but still spend most of their time in front of that box. So turn your TV off and save some brain cells. But be cautious, you can turn your brain off by using a computer also. Try and have an intelligent conversation with someone who plays first person shooters for 8 hours a day. Or auto race games, or role-playing games.
7. Steve Jobs said: “I’m the only person I know that’s lost a quarter of a billion dollars in one year…. It’s very character-building.”
Don’t equate making mistakes with being a mistake. There is no such thing as a successful person who has not failed or made mistakes, there are successful people who made mistakes and changed their lives or performance in response to them, and so got it right the next time. They viewed mistakes as warnings rather than signs of hopeless inadequacy. Never making a mistake means never living life to the full.

8. Steve Jobs said: “I would trade all of my technology for an afternoon with Socrates.”
Over the last decade, numerous books featuring lessons from historical figures have appeared on the shelves of bookstores around the world. And Socrates stands with Leonardo da Vinci, Nicholas Copernicus, Charles Darwin and Albert Einstein as a beacon of inspiration for independent thinkers. But he came first. Cicero said of Socrates that, “He called philosophy down from the skies and into the lives of men.” So use Socrates’ principles in your life, your work, your learning, and your relationships. It’s not about Socrates, it’s really about you, and how you can bring more truth, beauty and goodness into your life everyday.
9. Steve Jobs said: “We’re here to put a dent in the universe. Otherwise why else even be here?”
Did you know that you have big things to accomplish in life? And did you know that those big things are getting rather dusty while you pour yourself another cup of coffee, and decide to mull things over rather than do them? We were all born with a gift to give in life, one which informs all of our desires, interests, passions and curiosities. This gift is, in fact, our purpose. And you don’t need permission to decide your own purpose. No boss, teacher, parent, priest or other authority can decide this for you. Just find that unique purpose.
10. Steve Jobs said: “Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma – which is living with the results of other people’s thinking. Don’t let the noise of other’s opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.”
Are you tired of living someone else’s dream? No doubt, its your life and you have every right to spend it in your own individual way without any hurdles or barriers from others. Give yourself a chance to nurture your creative qualities in a fear-free and pressure-free climate. Live a life that YOU choose and be your own boss.
Each lesson might be difficult to integrate into your life at first, but if you ease your way into each lesson, one at a time, you’ll notice an immediate improvement in your overall performance. So go ahead, give them a try.